Best Seller
Best sellerNon-toxicGlass bottleRefillable
On Purpose Cleaner Kit —
Everything to start clean.
★★★★★
31 reviews
The reusable glass bottle, trigger sprayer, and your first On Purpose concentrate. Powered by lavender, eucalyptus, and tea tree. Buy the bottle once, refill it forever.
What's in the kit
- 1 × refillable glass spray bottle (16 oz, labeled)
- 1 × premium trigger sprayer
- 1 or 4 oz On Purpose concentrate (1 oz → 16 oz cleaner)
- Printed refill guide + scent profile card
$20.00
Ships in one business day. Arrives in 2 to 5 business days. 30-day money back guarantee.
Pure essential oils only
Safe around kids + pets
Real glass — not plastic
Refills from $6.25/bottle
The concentrate refill system
One bottle. Forever.
Buy the glass bottle once. Refill with concentrate whenever you run out. 1 oz of concentrate makes 16 oz of cleaner.
01
Fill with water
Fill your new glass bottle to the water line, about an inch from the top. Filtered water works best; tap water works perfectly too — no distilled water required.
02
Add 1 ounce of concentrate
Pour the entire 1 oz concentrate into the bottle. 4 oz concentrates make four bottles and come with a 1 oz measuring cup. Add concentrate after the water to minimize foam.
03
Shake and clean
Twist on the sprayer, give it a gentle shake, and you're ready. When the concentrate runs out, order a refill — the glass bottle stays on your counter indefinitely.
The scent profile
Three essential oils. One unforgettable clean.
Lavender
Smells like
A blooming field, fresh and softly floral.
Why we use it
Naturally antibacterial. Spa-calm in a spray bottle.
Eucalyptus
Smells like
Crisp, cool air after rain.
Why we use it
Cuts through grease and grime. Opens the room as you clean.
Tea Tree
Smells like
Earthy, herbal, slightly spicy.
Why we use it
Tackles bacteria and mildew without harsh chemicals.
Want all three scents?
Get the whole home in one box.
The Start Up Kit includes all three: On Purpose, Clarity, and Cleanse. Three glass bottles, three concentrates, one box — and a free eco-friendly scouring pad.
Shop the Start Up KitHow we stack up
The honest comparison.
| Seaside Naturals | Mrs. Meyer's | Branch Basics | Blueland | |
|---|---|---|---|---|
| Pure essential oils | Yes | Fragrance blend | Fragrance-free | Fragrance-free |
| Glass bottle | Yes — included | Plastic only | Yes (extra cost) | Tritan plastic |
| Ongoing cost / bottle | From $6.25 | $5–7 | $4–6 | $3–5 |
| Non-toxic certified | Pursuing EPA Safer Choice | No | MadeSafe | C2C Certified |
| Aromatherapy experience | Yes — by design | Partial | None | None |
What people are saying
They cleaned once. They never went back.
★★★★★
“Absolutely love this stuff”
Absolutely love this stuff. It works better than I imagined and cleans up sticky residue from my counters so easily.
★★★★★
“Amazing on mold”
I had a messy mold problem in our natural stone shower. After trying other products without success, my daughter turned me on to On Purpose Cleaner. A bit of spraying on the worst area and it went running down the wall. Spray, wipe, rinse — done. No more mold.
★★★★★
“Bright, clean scent”
Leaves the house sparkling and fresh. Love how natural it feels.
★★★★★
“My 4th kit purchase”
This is my 4th kit purchase, I buy them for family and friends as housewarming, birthday, or 'just because' gifts! Everyone has loved them so far.
Common questions
Everything you want to know.
The On Purpose Cleaner Kit includes one 16 oz refillable glass bottle, a premium trigger sprayer, and your first On Purpose concentrate (1 oz or 4 oz). Everything you need to start cleaning right away. When the concentrate runs out, you keep the bottle and just order a refill.
On Purpose is formulated for everyday surfaces throughout your home: kitchen counters, stovetops, appliances, stainless steel, leather, painted wood, and tile. It cuts grease without leaving residue and is gentle enough for surfaces you touch every day. We don't recommend it for natural stone like marble or granite — for those, Clarity glass cleaner is a better fit.
The 1 oz concentrate makes one full 16 oz bottle of cleaner ($20 with the kit). The 4 oz concentrate makes four full bottles ($40 with the kit) and comes with a 1 oz measuring cup — the better value if you clean often or want to stock up.
Yes. On Purpose is made without bleach, ammonia, phosphates, synthetic fragrance, or artificial dyes. We use plant-derived, biodegradable surfactants and pure essential oils so you can clean with confidence around babies and pets. No need to clear the room or rinse surfaces afterward.
Once you own the bottle, you can order On Purpose concentrate refills anytime, and subscribe to save 10% on 1 oz and 15% on 4 oz. Refill pricing starts at $7.43 per bottle on subscription.